Mergers & Acquisitions

Barenbrug Acquires Jacklin® Seed Activities From Simplot Partners (U.S.)

By 10 November 2020December 9th, 2020No Comments

“YES Corporate Finance has supported us in a very competent and knowledgeable manner. They were our professional sounding board in a number of areas and their advice has contributed to the successful completion of this acquisition, which is very important for Barenbrug.”  René van Raan, CFO and member of the board of the Koninklijke Barenbrug Group

The Koninklijke Barenbrug Group and Simplot have reached an agreement on the terms and conditions for the sale of the Jacklin® Seed activities. The transaction, which comprises of a supply agreement between Barenbrug USA and Simplot Partners, was completed on October 2nd, 2020. All 50 employees of Jacklin® Seed currently work for Barenbrug now.

YES Corporate Finance has supported the management of Koninklijke Barenbrug Group on the successful acquisition of the Jacklin® Seed activities from Simplot Partners.

About Barenbrug
The Koninklijke Barenbrug Group, with headquarters in the Netherlands and a history dating back over 115 years, has grown into the largest family business in the grass seed sector and the third largest grass seed company in the world. Barenbrug focuses on research, development and production of grass seeds and crops for agricultural and recreational markets. Barenbrug has approximately 840 employees, which are active in more than 20 countries, spread across six continents, in all major climate regions. Together they have achieved an annual turnover of more than 300 million euros. For more information:

John Thijssen, Chairman of the board of Directors of the Koninklijke Barenbrug Group
“The U.S. market for grass seed is quite fragmented and is subject to fierce competition. Barenbrug has been successful in this market for many years, with steady organic growth. Thanks to this acquisition, the company will be the market leader in the largest grass seed market in the world.”

About Jacklin® Seed
Jacklin® Seed has been a leader in the processing and production of grass seed for many years. The company has a good reputation and a diverse and strong portfolio within the lucrative golf course market and exports to Europe, the Middle East, Russia and various countries in Asia.

About Simplot
J.R. Simplot is a privately held Agri company, headquartered in Boise, Idaho, U.S., with an integrated portfolio that includes phosphate mining, fertilizer production, agriculture, livestock, food processing, food brands and other agriculture-related business. Simplot’s main operations are located in the U.S., Canada, Mexico, South America, Australia and China, with products marketed in more than 60 countries around the world. For more information:

Role YES Corporate Finance
YES Corporate Finance acted as M&A advisor to the board of Barenbrug on the acquisition of Jacklin® Seed activities, in particular regarding the purchase price and the corresponding terms & conditions.

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More information:
Guido Emanuels
+31 6 2042 0533


YES Corporate Finance